Monthly Archives: December 2017

Secrets to Saving Flood Damaged Photos

Secrets to Saving Flood Damaged Photos

With all the recent flooding across the US, due to tremendous amounts of rain, I decided it was a good time to put together some information about saving your memories from water damage.

When floods and fires hit, people don’t grieve losing a bed or a couch.  However, losing valued family photos, scrapbooks and memorabilia make them cry.  There are things that people can do to help save their family photos, I feel this is valuable information for everyone, so I wanted to share my thoughts.

When facing piles of soggy, mud-spattered photos and other valuables – saving them may be possible by using some of following tips.

The first thing you need to do is CAREFULLY lift photos out water, or from being stuck in the mud.  Ensure that you remove photos from albums and frames, etc, and delicately separate any that are stuck together.  Be very careful to not rub or touch the surface of the wet photograph.

Fill a sink with clean, cold water, then gently rinse both sides of your photographs.  Change the water often, as it is critical that it be clean water, free of dirt and other hazards to your photographs.  Ensure that you DO NOT rub the surface of the photo, do not wipe the photos, just gently rinse the photographs.

Lay each photograph, picture side up, on a clean blotting paper (such as a paper towel).  Do not use paper towels that have printing on them, definitely do not use newspapers either, these can transfer their ink onto the photographs.  Be sure to change the blotting paper every hour or so until the photographs are dry.  Make sure that the photos are not in the path of an open window or door or near direct sunlight.  Sunlight and wind can cause the photos to dry more quickly, which in turn can cause the paper to curl.

Taking extra special care when going through this process will give you the best results for saving your photos from flood damage. If you have any hesitation about doing this process yourself, seek the help of a professional photographer, they can help and can also restore the photos when needed.

 

Perceptions About Professional Photography

Perceptions About Professional Photography

 How Much Too Much Is It?

 How do you want your business to be perceived by potential new clients?

What do you plan on spending to make your business image look its very best?

Think about it—in a perfect world, what would be the FIRST thought you want potential clients to have about YOUR business based on your website and marketing materials?  AND:  does your website and marketing materials, reflect that thought?

An investment in professional photography is priceless to your business image—high quality professional imagery can be used for the life of the product or service. For a $500.00 shoot, let’s say those images live on your website, making you money, for a year and a half or perhaps longer.  Less than a dollar a day.  You won’t get that kind of value anywhere else.

Too Expensive 

How do you know?  Have you asked?

A good shooter with almost 30 years of professional experience who can think on her feet and has encountered almost every lighting situation there is can get your job done much faster and more efficiently than your employee that has a camera.

Is professional photography in that employee’s job description?  What’s NOT getting done by that employee that they’re supposed to be doing while they’re putzing with a camera or a smartphone?  Will that person have to re-do the pictures?  Are you paying that person to do the same thing twice that they weren’t qualified to do the first time?  For what it’s really costing you—you can hire me instead.

Will those image files be retouched by someone that really knows what they’re doing?  How long will that take and will you like the results?

You want YOUR clients to hire YOU as a professional right??  Let me help you look the part.

 Do You Use A Professional Marketing Agency?

To improve your business image right??

When you think of McDonald’s, what’s the first picture that comes up in your head?  Or Chevrolet?  Or Dell Computers?  Pretty sure if McDonald’s employees took all the pictures for their commercials, we’d all be eating peanut butter and jelly.

If a business works with marketing professionals, they need professional imagery to enhance a professional image.

Are you paying that agency extra to fix amateur imaging mistakes?  Why not just hire a professional photographer that knows what she’s doing, will make you look great, AND stands behind her work?

People remember 2 things:  what’s really REALLY awesome, and what’s really horrifically BAD.  How do YOU want to be remembered, because “you never get a 2nd chance to make a 1st impression.”

I Can’t Take A Good Picture…OR…I HATE Having My Picture Taken… 

Soooooo…. People compensate for that by taking a cell-phone selfie and posting it on a business website?  People that do that look ridiculous and the sad part is they deserve better.  Esteem is being, and confidence is doing, but a good professional head shot shows the world you’re worth it, and YOUR clients will believe in YOU accordingly.

That’s why you need me…I know how to make you look YOUR best, and retouch your portraits so that you still look like YOU, only better!

Caring for your Photographs

Caring for your Photographs

There are a few basics on how to properly store and mount photographs that you should know.  Photos are very fragile, especially as they age and you want to take care of them on the front end of their existence to ensure they last the test of time.  As photographs age, they can yellow, crack and stick to glass.  They can even become moldy, yes this is possible!  If your photos have already been damaged, there are a number of solutions available as well to correct them; often it does require the efforts of a professional.

Photographs have three basic layers and each layer requires special care.  The layers are: the supportive backing, the binder, and the image material. The supportive backing is typically cardboard or heavy paper. The binder is an agent that binds the image to the backing.  The image material is suspended in the binder, and can consist of silver, color dyes, and pigment particles. Each layer requires special care. Over time, the paper can yellow or grow mold; the binder can become soft and sticky, or dry and cracked; the image materials such as color dyes fade much quicker in direct sunlight.

Things to keep in mind when deciding how to store your photographs.  Sunlight quickens the possible deterioration of your photos and humid air can also effect the longevity of your photograph.  When displaying your photos keep them out of direct sunlight and in a cool, temperature controlled room (not too humid or too dry).

There are several things to keep in mind as well, when you are mounting your photographs.  All supplies should be acid-free.  When you are mounting, your photos ensure that you have a good mat, a solid backing board and either use a good quality glazing material or a glass/acrylic frame.  The “glazing” material is any thick, clear material that protects your photo from UV radiation. Do not let the glass or acrylic come in contact with the photograph, use a mat spacer, this will ensure that the photograph does not stick to the glass.

Taking proper care of your photographs upfront will ensure a longer life for your memories, allowing future generations to share your special memories.

Things to Ask Before Hiring a Drone Photographer

Things to Ask Before Hiring a Drone Photographer

Not all Drones are created equals, nor are drone operators!  Are you looking to capture some awesome footage of from above?  With so many drone pilots in the photography space, there’s no shortage of gorgeous overhead shots. What was once a luxury for big-budget productions is now within reach for almost any business looking to boost the quality of their commercials or marketing videos with the help of a drone photographer.

Before you hire your next drone photographer, there are some things you need to keep in mind and make sure you ask.  Knowing the difference in drone levels and asking important questions will help to ensure you get the footage you are expecting.  Also, keep in mind, if the cost you are quoted is too good to be true, it probably is.

The biggest question to ask:  Is the Drone Pilot Licensed?

Starting on Augues 26, 2016, the Federal Aviation Administration (FAA) requires that all non-hobbyists who use unmanned aircraft systems (aka drones) for business purposes must be licensed.  This ensures that any footage captured for your project is legal and does not violate restricted airspace laws.

What quality does your drone offer?

You need to ensure that the drone the photographer has can give you the end quality you are looking for.  Not all drones are created equal.  Ask to see samples of their work to ensure they can do what you are looking for, has the drone photographer completed a similar type job?  If not, how can they assure you they can do what you are looking for.

Flying is one thing – Shooting is another…

Flying a drone and getting beautiful footage, are two completely different skillsets. You need to ensure you hire someone who is capable of doing both.  You need to hire a drone photographer who has a grasp of composition and pacing, as well as someone who has the understanding of how to manually control camera settings for lighting conditions, speed, and subject as well as to achieve the results that they are after.

Do some basic research, make sure you see the drone photographers’ portfolio and ensure it is their work before you hire them.  In the long run, you will be happy you did.